Insight

Back to Basics

According to a PCMag article, 260K AmazonBasics Power Banks Were Recalled Due to Fire Risk sold between December 2014 and July 2017 and may overheat. It will be a logistical nightmare cleaning up this mess, but we’re pretty confident the online behemoth has it covered. We just hope they provide AmazonBasics medical supplies to customers impacted! “So far, 53 reports of overheating have been logged, including one incident of chemical burns due to contact with battery acid, and four reports of property damage through smoke and/or fire.” We’re not here to point and laugh at the misfortune of others or to generally engage in schadenfreude. This is a serious situation and we hope all of those impacted are OK, which they seem to be. From our perspective, this is one of those famed teachable moments. This passage in particular really drives things home “AmazonBasics is not only very lucrative for…

Insight

When Batteries Go Low, Energize Your Opportunities.

According to an article on blog TechCrunch, “U.S. consumers now spend 5 hours per day on mobile devices.” This, according to the article, is a “20 percent increase compared with the fourth quarter of 2015, and seems to come at the expense of mobile browser usage.” This means, apparently, that with 20% more usage users will require 20% more power. Smartphones are essential devices for our everyday lives, not just as a phones, but as a camera, music player, navigator, and other internet-enabled usage. For each use comes a penalty in the form of a depleted battery, so power is more and more important to consumers with this increased emphasis on a smartphone’s capabilities. Read on to find out how you can empower your customers with portable power!